Bspoke

UK General approached us to do a complete rebrand. They wanted to change their business name to something that better represented their offering and services. After an internal focus group ‘Bspoke’ was born as the umbrella brand with a collection of sub brands under it. All the brands needed to have a cohesive look and feel so we developed a range of icons to go with each sub brand name.

As well as completing the new branding we have produced a website, social assets and an exhibition stand, there’s more to come in 2023.

The Bspoke Group brings together a collection of multi-class niche and specialist MGA insurance businesses, backed by A rated insurers and combining a depth of product expertise and technical underwriting management that enables us to excel as a value generating virtual insurer.